Regional Brand Manager CEE

Join our multinational partner’s rapidly expanding team as a Regional Brand Lead.

The ideal candidate has at least 10+ years of experience in strategic Marketing in international environment and is fluent in English.

Job summary:

Develop and execute regional brand strategies and long-term growth plans for a diverse product portfolio.
Lead annual brand planning processes, including communication, media, innovation, and activation strategies.
Drive end-to-end implementation of marketing initiatives across multiple markets, ensuring consistency and alignment with business objectives.
Manage and optimize marketing budgets, forecasts, and financial performance in collaboration with local leadership teams.
Monitor and influence key business performance indicators, including sales growth, profitability, and return on investment.
Identify business opportunities and proactively manage potential risks to achieve commercial targets.
Coordinate cross-functional collaboration with departments such as sales, supply chain, product development, market insights, and other key business functions.
Build and maintain effective relationships with external agencies and strategic partners to deliver high-quality marketing and communication campaigns.
Support the development and execution of customer engagement and digital commerce initiatives.
Lead, coach, and develop team members while fostering collaboration and high performance across a matrix organization.
Act as a key stakeholder within an international environment, influencing decision-making and driving alignment across countries and functions.

Requirements:

University degree in Business, Marketing, or a related field.
Extensive experience in strategic and operational marketing within an international organization.
Proven track record of delivering business growth through successful brand and portfolio management.
Strong experience in innovation management and go-to-market execution.
Solid financial acumen, including budget ownership and P&L responsibility.
Demonstrated leadership experience, including managing teams and influencing cross-functional stakeholders.
Strong communication, stakeholder management, and relationship-building skills.
Experience working within complex matrix organizations and multi-country environments.
Fluent English language skills.
International exposure and experience working across different markets and cultures are highly desirable.

Why it is a good opportunity for you: